Marvel denies using AI for its "Fantastic Four: First Steps" posters, despite fan speculation sparked by a four-fingered man in one promotional image. The marketing campaign, launched this week, included a trailer teaser and several posters shared on social media. One poster, in particular, drew criticism due to the apparent missing finger, along with other perceived flaws like duplicated faces and oddly proportioned limbs, leading to accusations of AI generation.
However, a Disney/Marvel representative has officially stated that AI was not involved in the poster's creation. The four-fingered anomaly has prompted various explanations: a finger hidden behind a flagpole (deemed improbable), a simple Photoshop error, or even a less-than-perfect composite of background actors. The repeated faces, similarly, might not be AI-generated but rather a result of common background actor copy-pasting techniques.
Regardless of the true cause, the controversy surrounding the poster and the alleged use of AI will likely increase scrutiny of future promotional materials for the film. Further investigation into the matter is awaited.
AnswerSee Results
