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Ubisoft brings the hype to Assassin's Creed Shadows… sort of

Authore: IsaacUpdate:Mar 18,2025

Ubisoft brings the hype to Assassin's Creed Shadows… sort of

Ubisoft's next big release, Assassin's Creed Shadows, arrives next Thursday, and its performance could significantly impact the company's future. A new video, curiously labeled a "TV commercial," was recently uploaded to Ubisoft's official YouTube channel. While the video itself is undeniably high-quality—smooth, cinematic, and visually impressive—its placement raises eyebrows. The decision to release a traditional TV advertisement on YouTube, rather than a more typical launch trailer, is unusual and slightly concerning. This unconventional approach doesn't exactly project unwavering confidence in the game's launch.

However, setting aside speculation, the video effectively highlights the distinct gameplay and fighting styles of the two protagonists. The depiction of Japan is breathtaking, though a one-minute cinematic can only offer a limited glimpse of the full game. Ultimately, a definitive judgment will have to wait until the game's release.